Thursday, June 28, 2007

Kosmix Partners with Revolution Health to Bring Consumers the Most Relevant Health Content on the Web

Kosmix Partners with Revolution Health to Bring Consumers the Most Relevant Health Content on the Web

Business Wire via NewsEdge Corporation :

Business Editors/Health Editors MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--June 26, 2007--Kosmix(TM), developer of the industry's largest Web categorization engine, today announced a partnership with Revolution Health, a leading health company, in which Revolution Health will utilize Kosmix to enhance content searches on RevolutionHealth.com (http://www.revolutionhealth.com), its free consumer health and medical website that marries expert content and online tools with the power of social networking. Together, the companies enable people to quickly categorize and receive the most relevant, comprehensive and up-to-date information on millions of medical conditions and treatments.

With Kosmix's propriety web content categorization engine, RevolutionHealth.com can return consumers' search results in an easy to understand user interface. Rather than looking to general search engines for health information and having to sift through lists of unrelated links, people can use RevolutionHealth.com to get the best and most targeted content for their queries, both from the general Web as well as additional site-specific health resources, such as the latest clinical trials, papers and articles.

"RevolutionHealth.com is pioneering a new and better way to bring more health choices closer to consumers," said Kosmix co-founder Anand Rajaraman. "The combination of Kosmix and RevolutionHealth.com is a first step in changing the health care industry as we know it today, transforming it into an entity that will make a profound difference in our lives and the way we manage our health."

"The search box on RevolutionHealth.com allows people to find the information that is most useful and relevant to them -- wherever it might come from," said Matt Koll, senior vice president of Revolution Health. "Whether it is information from the trusted medical sources assembled on our site, such as MayoClinic.com and Harvard Health, from people who have similar experiences to share or from the array of sources on the Internet, Kosmix provides impressive breadth of coverage with precise sorting of results."

By intelligently presenting health content, Kosmix and RevolutionHealth.com give consumers the power to control their own healthcare. Kosmix's sophisticated content technology, in development for three years, eases the burden of research by doing the heavy lifting for consumers. The technology combs through billions of Web pages and structured data points to aggregate, categorize, and return the most targeted content to users.

About Revolution Health

Revolution Health Group LLC was created by AOL Co-Founder Steve Case to create products and services that empower people by putting them at the center of the health system. The cornerstone of the company is RevolutionHealth.com, a free consumer health and medical website that marries expert content and online tools with the power of social networking. Revolution Health also offers premium services that enable companies to provide health content and customized online tools to their employees, an insurance marketplace, and CarePages, the leading service that enables communication among family and friends when someone is receiving care. For more information go to RevolutionHealth.com.

About Kosmix

Kosmix is developing the world's largest Web content categorization engine, taking today's Web interactions to the next level by making them more meaningful and intuitive for users. The engine is built upon breakthrough technologies in algorithmic categorization and large scale systems distribution. Kosmix has its own portal at www.kosmix.com and its technology powers content on several vertical portals in the areas of health, automotive and travel. For more information, visit www.kosmix.com

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